The snow business will not become a no business
The snow business will not become a no business
It’s a long-standing tradition that older people tell younger people that winters aren’t what they used to be. The difference now is that it’s obviously true – and you don’t have to be that old to remember when winters were colder. The climate has changed, temperatures have risen and snow is falling less frequently.
For many ski areas and ski towns, this was bad news. The situation was also harmful for manufacturers of winter leisure equipment as well as snow removal companies. It is therefore natural to think that, with winters expected to continue to warm, the snow business will no longer become a business.
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