Xsolla launches Mall, an online destination for video games

Xsolla, a global video game commerce company, has announced a new online destination called Xsolla Mall. This platform allows video games to host multiple landing pages where players can access exclusive in-game items, game discounts, and premium experiences directly from developers and publishers or through campaigns with content creators and payment providers.

Developers can showcase and monetize their game content on a specific branded landing page within the platform, or even an entire game. There is already a growing library of cloud games accessible through the Xsolla Mall, taken supported by the Xsolla Cloud Gaming solution. Xsolla Mall also merges video game content and the convenience of multiple local payment methods with the power of content creators and influencers into one profitable platform, providing a wide range of additional gaming revenue.

Xsolla Mall provides developers and publishers with a new distribution channel, reducing overall customer acquisition and retention costs, increasing brand awareness, increasing player engagement, and generating more profit for their business.

“Xsolla Mall opens a new direct-to-consumer distribution channel to deliver games and gaming content across the web,” said Chris Hewish, CEO of Xsolla.

“Our goal is to help developers address current market challenges, such as the high cost of player acquisition and retention, high distribution fees, and the increase in paying players so that they can earn and keep more of the profits from selling their games and investing in game content. safe, convenient and engaging platform.

About Xsolla

Xsolla (https://xsolla.com/) is a global video game commerce company offering a robust and powerful set of tools and services designed specifically for the video game industry. Since its founding in 2005, Xsolla has helped thousands of game developers and publishers of all sizes finance, market, launch and monetize their games globally and across multiple platforms. As an innovative leader in gaming commerce, Xsolla’s mission is to solve the complexities inherent in global distribution, marketing and monetization to help our partners reach more geographies, generate more revenue and create relationships with players around the world.

Headquartered and incorporated in Los Angeles, California, with offices in Berlin, Seoul, Beijing, Kuala Lumpur, Tokyo and cities around the world, Xsolla supports major gaming titles like Valve, Twitch, Roblox, Ubisoft, Epic Games, Take-Two, KRAFTON, Nexters, NetEase, Playstudios, Playrix, miHoYo and more.