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Xiaomi 12 Ultra designed to feature Leica’s iconic red logo, leather and ceramic back panel: report


Xiaomi 12 Ultra could become the first non-Leica smartphone to sport the German camera maker’s iconic red logo. Leica collaborated with various smartphone manufacturers for their camera system, but none of them had their red logo. Until now, Leica’s own smartphone, the Leica Leitz Phone 1, has sported the logo. Xiaomi recently announced that it has partnered with Leica to jointly develop a smartphone which will be officially unveiled in July this year. Meanwhile, the phone could come with a black leather or white ceramic back panel.

Without explicitly taking the name of the smartphone, tipster Digital Chat Station claimed in a post that Xiaomi’s imaging flagship appears to come with the red Leica logo. The tipster claims that the German camera maker is quite strict when allowing the use of its logo, and only the company’s Leica Leitz Phone 1 smartphone has the red logo. It should be noted that Leica has previously partnered with companies such as Sharp, Huawei and Panasonic, but no OEMs have used the company’s red logo.

The news comes days after Xiaomi announced that it has partnered with Leica to jointly develop a smartphone. This smartphone is supposed to be the Xiaomi 12 Ultra.

Recently, contrary to speculation, a report claimed that the Xiaomi 12S would be the first phone to sport Leica branding on its camera module. However, the image shared with the report does not show the iconic red logo.

In a separate post, tipster Digital Chat Station claims that the prototype models of the Xiaomi 12 Ultra feature a black leather or white ceramic back panel. Rumors have indicated that the upcoming smartphone could sport a 6.6-inch display, be powered by a Qualcomm Snapdragon 8+ Gen 1 SoC and pack a 4,860mAh battery with 120W fast charging.


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