The White House is sending pre-edited videos of President Joe Biden to its supporters so they can put them on TikTok and other social media accounts, according to a new report.
CNN’s Edward-Isaac Dovere reported details of a White House call with abortion supporters in reaction to the Supreme Court’s ruling overturning Roe v. Wade in June.
After the call, the White House sent them a list of talking points and “suggested Biden speech clips to share on TikTok,” according to the report.
The behind-the-scenes details of the White House’s clumsy communications efforts illustrate a growing sense of anger and frustration among activists over Biden’s failure to meet the moment on the abortion issue.
The report also notes that Biden has a tendency to “berate advisers” when he is unhappy with the direction of his presidency or a particular event, while his “veteran advisers” urge him to “take a term” on issues affecting his presidency.
The White House has repeatedly tried to circumvent establishment media by engaging with TikTok stars.
In March, White House press secretary Jen Psaki held a Ukraine briefing with TikTok stars, an exercise that was mocked by NBC’s Saturday Night Live comedy show.
They also worked with a TikTok comedian in August to film a video of a transvestite “intern” working at the White House promoting the coronavirus vaccine.
In December, the White House also put Biden in a video with the Jonas Brothers riffing on a popular TikTok meme about the president.