WhatsApp Business now allows users to search, chat and buy products on the app


WhatsApp, an instant messaging app owned by Meta, has rolled out another new feature for Business profile users. This feature will allow users to search for businesses on the platform and chat with them, as well as an option to even purchase products. WhatsApp Business users will be able to browse businesses based on category – like banking, travel – or search for them by name using this update. However, it is currently limited to certain countries, including Brazil, Colombia, Indonesia, Mexico, and the United Kingdom.

In a blog post shared on the online page, WhatsApp shared that the new feature will help Business profile users easily contact businesses using the messaging app instead of saving their phone numbers in contacts or look up details on company websites. Currently, the ability to search for a company is rolling out in Brazil, Colombia, Indonesia, Mexico, and the United Kingdom. Users in these countries can use WhatsApp Business Platform to find contact information for other businesses.

Additionally, users will also be able to shop directly using WhatsApp instead of visiting a website. The instant messaging platform has worked with various payment partners to allow users to purchase products directly from the app itself. The feature works similarly to the JioMart shopping experience introduced in India a few months ago. Now it is extended to more countries. As shared by WhatsApp, the feature is safe and will maintain user privacy.

Additionally, people will also be able to make a secure payment directly from a chat using their credit or debit card details. “This seamless payment experience will be a game-changer for people and businesses looking to buy and sell on WhatsApp without having to visit a website, open another app, or pay in person,” he said. he declares.

Meanwhile, WhatsApp has previously rolled out the Polls feature as well as “Communities” for group chats on Android and iOS interfaces. Like other app features, WhatsApp polls will also be protected with end-to-end encryption. WhatsApp also introduced one-click video calls for up to 32 people and doubled the participant limit for groups.


Apple launched the iPad Pro (2022) and iPad (2022) alongside the new Apple TV this week. We discuss the company’s latest products, as well as our iPhone 14 Pro review on Orbital, the Gadgets 360 podcast. Orbital is available on Spotify, Gaana, JioSaavn, Google Podcasts, Apple Podcasts, Amazon Music, and wherever you go. get your podcasts.
Affiliate links may be generated automatically – see our ethics statement for details.

Tech

Not all news on the site expresses the point of view of the site, but we transmit this news automatically and translate it through programmatic technology on the site and not from a human editor.
Back to top button