Wafa Assurance: A. Bouifrouri dir. executive in charge of the international division

Adil Bouifrouri succeeds Ali Chraïbi as head of the Wafa Assurance International Division and joins the Group’s Executive Committee. Adil Bouifrouri’s mission is to pursue the group’s regional development around 5 axes, the company said in a press release. The first is, for the Life branch, to anchor the leadership of the subsidiaries in Tunisia, Senegal, Côte d’Ivoire and Cameroon, and to launch the high-potential subsidiary Wafa Life Insurance Egypt. The second axis is to implement the growth strategy of the non-life subsidiaries around the three pillars of automotive, business risk and health.

The third is to enrich the offer of the subsidiaries to make them broad-spectrum insurers, like the parent company, by developing individual health, assistance, inclusive insurance and digital technology, thus making these companies players operating in 7 markets. The fourth axis is to increase the privilege to reach a coverage rate of 70% of the African insurance market (excluding South Africa) through the expansion of the establishments from 6 countries currently to 11 on the horizon of the plan. . The fifth is to strengthen governance and support for subsidiaries.


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