The Kardashians on Their New Hulu Deal: ‘Money Still Matters’


Keeping up with the Kardashians doesn’t come cheap.

The world’s most famous family is heading to Hulu, with their new reality series “The Kardashians” premiering April 14. the clan parted ways with the E! Network in September 2020.

“Well, money still matters,” matriarch Kris Jenner told Variety of the decision to skip the networks. “I think anyone would be silly to say that money doesn’t matter anymore.”

“We had options for sure,” Jenner said of being courted by other services, but she doesn’t name names: “I’m not one to kiss and tell.”

Kourtney, Khloé and Kim Kardashian have had their say on the financial terms of their new television adventure.
Greg Swales

The shiny new reality show – which Variety describes as “like a premium version” of their original 20-season juggernaut – will feature Jenner, along with her five in-demand daughters: Kourtney, Kim, Khloé, Kendall and Kylie. (Rob Kardashian is said to be absent from this one, though he might make an occasional appearance.) Collectively, the family is worth around $5 billion, with TV making up only a small portion of their income. It’s important for branding, the article notes, but the women’s biggest earnings come from partnerships and their other businesses, including Kylie Cosmetics and Skims.

All the girls had a say in the financial terms of their new TV venture.

“It definitely played a role because we spend so much of our personal lives on entertainment,” Khloé said in the post. “We still have our private family conversations, and we’re pretty rough, me and my sisters, with what we’ll or won’t agree to,” she continued, adding that they’ll split the streaming company’s salary equally. .

But they left the dirty work of negotiating with Hulu – which is owned by Disney – to their mother. “She fights like a pit bull,” Khloé said of Jenner. (Dana Walden, Disney’s entertainment president for their television division, told Variety that they “did a lot” to make the new show with them happen.)

Kris Jenner
“Well, money still matters,” matriarch Kris Jenner told Variety of the decision to skip the networks.
Greg Swales

For their efforts, Hulu is getting a “documentary-style” series that will depict events closer to when they actually happen in real time. As Kim said, having to rehash old dramas for E! took its toll: “We hated how long we had to wait [to portray real events]”, said Kim in the interview for their former series. “It was like our death, because once we had overcome something, we had to start all over again.

Even still, she remains ready and willing to air out the details of her love life.

The new storylines will include her public split from husband Kanye West, although Kim said she was careful not to disparage her ex on camera: “I don’t think I would ever criticize the father of my kids on my show. It’s just not really who I am.

As for her current relationship, Kim said she has “not filmed” with handsome comedian Pete Davidson, but was “not opposed to it.” And she will definitely talk about him on screen. She promises the reboot will cover “how we met and who contacted who and how it happened and all the details everyone wants to know.”

Kim Kardashian
The new series will include Kim’s split from husband Kanye West.
Greg Swales
Kim Kardashian, Kris Jenner, Khloe Kardashian and Kourtney Kardashian
According to the cover story for today’s issue of Variety, Hulu shelled out nine figures for the deal, after the clan parted ways with E! Network in September 2020.
Greg Swales

So far, Hulu has ordered two seasons of “The Kardashians,” totaling 40 episodes. After that, Kim says she would consider taking a break from reality stardom.

“Sometimes I think, ‘Oh, my God, the dream. I can stop being Kim K. in 10 years,” she said. But does she really intend to step away from the spotlight?

“No,” Kim told the magazine. “I do not.”

New York Post

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