Super Bowl ads suggest the future is now, from crypto to the metaverse

Over 60 advertisers were clamoring for attention during Super Bowl LVI, but one message came through loud and clear: the future of business is here.

Super Bowl advertising has long been used to sell consumer staples, from beer to chips to soft drinks. But this year, those mundane everyday products have been outnumbered by a slew of companies that have spent big bucks hyping up emerging industries including cryptocurrencies, electric vehicles, sports betting in line and the metaverse.


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