Starbucks faces online outcry in China after coffee price hike

HONG KONG—A 30-cent price increase for a cup of Grande Americano by Starbucks Corp. this week in China sparked an online outcry, the latest setback the coffee brand is facing in its biggest market outside the US

Seattle-based Starbucks on Wednesday raised the prices of certain beverages and foods in China by 1 to 2 yuan, or 16 to 32 cents, the first time in more than three years, following its increases in the United States that he attributed to pandemic-induced cost pressures.


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