Squid Game is Netflix’s biggest series, with 142 million viewers tuning in


Squid Game – the globally successful thriller series from South Korean filmmaker Hwang Dong-hyuk – is now Netflix’s biggest original series of all time, the streaming service has announced. Over 142 million Netflix households watched Squid Game in the first 28 days after its September 17 release. With that, Squid Game broke the Regency-era London romantic drama series Bridgerton’s record of 82 million viewers in January – and along the way, becoming the first Netflix series to surpass the 100 million mark in the past few years. first four weeks. Netflix expects to watch two minutes of any episode as a view.

Netflix has often been criticized for its very relaxed methodology, especially with its original series which can last several hours. The nine-episode Squid Game Season 1 has a total running time of 8 hours and 12 minutes. That’s why Netflix co-CEO and chief content officer Ted Sarandos recently gave us a better look at his viewership numbers. He revealed that most Netflix subscribers watched Bridgerton, Money Heist, Stranger Things and The Witcher until the end – in some cases there was even a bit of repeat viewing.

We don’t have that kind of data for Squid Game yet. The only data point we have outside of Netflix’s 142 million members is that the South Korean series reached number one on Netflix’s daily “Top 10” lists in 94 countries after its debut. Bridgerton had done so in 83 markets. This is no doubt helped by the fact that Squid Game is offered with subtitles and dubs in over 30 languages ​​on Netflix, helping it expand its reach beyond the markets it might typically be in. exposed. Squid Game isn’t the first though, just the biggest.

Before Squid Game, the French thriller directed by Omar Sy Lupine was Netflix’s biggest non-English-language original hit, amassing 76 million viewers in the first 28 days after its January release. The hit Spanish thriller series Money Heist accounts for two slots – for Money Heist seasons 3 and 4 – in Netflix’s top 10 most popular series by watch time. Money Heist Season 5 delivered the best run of the show, with over 69 million Netflix households tuning in in the first four weeks after the premiere. It will be interesting to see where Squid Game lands in terms of watch hours.

Squid Game has yet to be renewed for Season 2, but that seems almost inevitable at this point.

Editor’s note: October 13, Netflix announcement Squid Game had been viewed by 111 million members. On October 20, in its letter to shareholders [PDF]Netflix revealed the number was even higher at 142 million.




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