Snoop Dogg and Billy Ray Cyrus Set to Launch NFT ‘A Hard Working Man’ Collection in Tribute to American Workers


American music industry veterans Snoop Dogg and Billy Ray Cyrus are all set to launch their NFT collection called “A Hard Working Man”. The series is meant to be a tribute to the American worker and is inspired by the artists’ collaborative song also based on the same name. Although the exact release date of this NFT collection remains unknown, it should take place before the end of this year. Entertainment company Metaverse Animal Concerts is also part of this version of NFT.

Aimed at bringing the community together, the NFTs in this series will show animated avatars of Snoop Dogg and Cyrus as construction workers, electricians, farmers, and mechanics, among others, according to a press release by CoinTelegraph.

Each NFT will be unique, with carefully crafted clothing, body art, and other related traits.

Holders of these NFTs will be rewarded with several types of redeemable items, ranging from live concert tickets and backstage passes to flyaway packages to party with Snoop, and even metaverse events featuring Cyrus and Snoop.

Shoppers will also have exclusive access to a host of freebies, member events, limited-time apparel, and future allowlisting opportunities.

Those interested in purchasing these NFTs are invited to join the Discord channel for A Hard Working Man.

Animal Concerts, meanwhile, has previously hosted metaverse events for several musical artists, including Alicia Keys, Diplo, and Meek Mill.


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