Russian Post launches delivery of defunct European fashion brands

Russia’s postal service kicked off deliveries of European fashion brands like Zara and H&M that left or reduced their presence in Russia this year during the war in Ukraine, state news agency TASS reported. Tuesday.

Shipping companies in Russia have explored workarounds after hundreds of Western companies pulled out of the Russian market in response to the February 24 invasion of Ukraine.

The state-owned Russian Post said it has partnered with Hong Kong-registered Pochta Global as an intermediary that places orders for Russian users who register on its platform. , according to TASS.

Customers have the option to pay for their orders with Russian or foreign bank cards.

Pochta Global spear this summer, promoting itself as a service for Russian bargain hunters on eBay and Amazon with pick-up points in 38,000 Russian post offices in 14,000 Russian cities.

The service is now available to fans of Italian, Spanish and French fashion retailers from Tuesday.

“The service gives Russian customers access to top stores and marketplaces including Farfetch, Yoox, Asos, Net-a-Porter, Mytheresa and the European websites of Zara, H&M, COS, Adidas, Nike, Hugo Boss and other brands”, the Russian Post said.

Warehouses managed by Pochta Global in Germany or the United States promise delivery times of at least 14 days, with orders stored for up to 90 days in Berlin and US cities.

Experts interviewed by business daily Kommersant said they do not expect intermediary services to take off due to payment and delivery difficulties.

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