he NFL today announced the launch of a UK version of its flagship US charity, with a pledge to invest £ 1million in projects to support young people in London.
The NFL Foundation UK will strive to tackle inequality and lack of opportunity among 12-20 year olds and eventually aim to grow across the country.
However, the initial seven-figure sum, jointly funded by the league and the Greater London Authority, will provide a dozen community organizations in the capital with grants, training and equipment over a two-year period starting in April. 2022.
“American football is getting stronger in London and it was fantastic to see the NFL return to the capital this weekend,” said Mayor of London Sadiq Khan, who was attending the launch event this afternoon. association in Tottenham alongside NFL commissioner Roger. Goodell.
“This new joint £ 1million investment from City Hall and the NFL will use the power of sport and communities to bring young people together – especially women and girls from diverse backgrounds; helping them develop new skills and empowering them to be whatever they want.
The move is the latest indication of the NFL’s commitment to growing the sport and its presence in the UK beyond hosting regular season games in London, the 30th of which takes place between the Miami Dolphins and the Jacksonville Jaguars this weekend at Tottenham Hotspur Stadium. .
In 2019, the league launched its first academy outside of North America and the project, based at Southgate College in Barnet, has already seen several students win football scholarships at American universities.
In addition to its work with community groups, the NFL Foundation UK is to provide financial assistance to academy students to ensure that travel and living costs are not prohibitive factors.