Netflix acquires Night School studio that created Oxenfree and rolls out new mobile games

Netflix has bought video game maker Night School Studio and rolled out five mobile game titles in select European markets, the company announced on Tuesday, as it seeks to diversify its revenue streams amid heightened competition in streaming space.

Night School Studio, the first game studio the company bought, is best known for its debut game, Oxenfree, a supernatural teenage thriller with an ominous soundtrack.

“Netflix gives film, TV and now game creators an unprecedented canvas to create and deliver great entertainment to millions of people,” Night School Studio said in a statement. “Our explorations into narrative gameplay and Netflix’s track record of supporting various storytellers was such a natural pairing.”

The studio’s games, which are available on Sony’s PlayStation, Microsoft’s Xbox, Nintendo Switch and PC, will be the first non-mobile titles in the streaming giant’s newly created video game portfolio.

“Like our shows and movies, these games will all be included with your Netflix subscription – all without ads or in-app purchases,” Netflix said when announcing the acquisition.

Netflix had mentioned its intention to get in the game during its last quarterly results, as new players, including Disney+ and HBO Max, quickly gained subscribers, intensifying competition in the streaming landscape.

Earlier today, the company said it introduced titles Stranger Things: 1984, Stranger Things 3: The Game, Card Blast, Teeter Up, and Shooting Hoops on Android to Netflix members in Spain and Italy.

Poland, where Stranger Things titles are already available, will get the other three titles.

“We view gaming as another new content category for us, similar to our expansion into original films, animation and unscripted television,” the company said in its letter to shareholders.

“We think now is the time to learn more about how our members are enjoying games.”

© Thomson Reuters 2021


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