Microsoft layoffs, Airlift shutdown and Lofi Girl’s unplanned study break – TechCrunch

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The most read story on the site this week was, once again, sadly, about layoffs – this time at Microsoft. As the company plans to increase its workforce in the coming months, it is currently cutting ‘less than 1%’ of its 180,000 employees as it focuses on ‘realigning business groups and roles’ . “Less than 1%” might not sound like a lot, but 1% of 180,000 is still nearly 2,000 jobs

other things

Lofi Girl gets fucked hard: Youtube still didn’t understand his issues with bogus DMCA takedowns. This week, ridiculously cool YouTube music stream Lofi Girl was hit with a false DMCA claim. The string is a favorite of students/programmers/anyone looking for smooth beats to focus on, so the complaints were loud and everywhere. YouTube acknowledged and reversed the error, but not before the channel’s two-year streaming streak was terminated.

TikTok eats… what?: After years of incredible growth, you would probably expect TikTok to absorb a lot of user activity from competing social networks – Facebooks, Snapchats, etc. A senior vice president at Google says it does.

The airlift stops: Airlift, one of Pakistan’s top startups, suddenly shut down this week. Employees were told on Tuesday that operations of the on-demand delivery service would cease the following day after a crucial fundraiser failed.

DoorDash wants bigger orders: Do you use DoorDash’s “DashPass” service a lot? Bad news. The “minimum subtotal” of your orders — basically, the amount you need to order before DashPass really does anything — will likely increase in the coming weeks. Previously set at $12 for food or $35 for grocery orders, the company says the new minimum “will vary by store, city and time of day.” In other words: algorithmssss.

Tesla loses top AI executive: When it was announced in March that Tesla AI director Andrej Karpathy was going on a temporary sabbatical, it was rumored that it was just the first step towards his more official exit from the company. Indeed: Karpathy announced on Wednesday that he was absent. Karpathy says he has “no concrete plans” for the sequel.

nothing official: A few years ago, OnePlus co-founder Carl Pei left the company to start a new hardware company called Nothing. This week, after months of teasing/rumors/hype, the company announced its first phone — the aptly named Phone (1). Brian Heater has spent some time with the phone and shares his thoughts on it – and the wild LED setup on the back – here.

Picture credits: Brian Heater

sound stuff

Have you ever wondered what your favorite TechCrunch writer looks like? Probably not! But if you have… check out our podcasts! This week:

  • On the Equity podcast, Alex/Natasha/Mary Ann explained how the reversal of Roe v. Wade could have an impact on how businesses are built.
  • On Chain Reaction, Lucas and Anita discussed the latest twists on the roller coaster ride that is crypto, including GameStop launching an NFT marketplace.
  • Bowery Farming founder Irving Fain joined Darrell and Jordan on the Found podcast to explain what vertical farming is and why it matters.

extra stuff

Are you already a TechCrunch+ member? Otherwise, you are missing out on good reads. While the majority of the stuff we put on TechCrunch is completely free, there’s a lot of really great content that’s only available to TC+ subscribers.

Your startup’s pricing strategy: Product pricing can make or break a business, but the right price today is not necessarily the right price tomorrow. How to adapt prices “without appearing parasitic”? How do you price something in an “entirely new category”? Michael Perez, director of growth at startup venture capital firm M13, digs into all of this and more.

Here’s how to protect your capital if you’re laid off: If you’re fired… what happens to that equity you got in your compensation package? The answer isn’t always very clear, unfortunately – but Compound’s Adam Keesling has a breakdown of what you need to think about to make sure you keep what you’ve earned.


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