CHICAGO (CBS) – It’s been a roller coaster ride for the Loop. The latest figures show foot traffic for December was up from last year, but many regions still lagged behind pre-pandemic figures.
CBS 2 Morning Insider Tim McNicholas goes behind the scenes of a new plan to reinvigorate an area with art.
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This is where Lasalle meets Jackson, where the past meets the present, and now, where architecture meets art.
“People walk past these buildings, they see these large facades, but they kind of don’t know the ornamentation, the richness, the history of some of these buildings,” said Eric Masi.
“My idea was to simply accentuate the work that is already inside the buildings,” Czr prz said.
These buildings are the Central Standard Building and the Rookery, two titans in Chicago history.
“It’s almost to invite you without having to come in,” Masi said.
Eric Masi is a photographer and marketer who photographed the stunning designs inside the Rookery – one of the few remaining works of famous architect Daniel Burnham.
Now you can see Masi’s photos in the windows of the Rookery – visible for free from the outside as a pandemic continues.
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“There is no doubt that this is inspired by the need to be more on the outside and for people to experience things on the outside,” he said.
Local artist Czr Prz breathed more life into these photos with paint. He also designed colorful columns outside the Central Standard Building.
“I think it’s really important to send a message that you know the public area is still visible. And people should always be able to go out and look at all the beautiful things that are in their own city. Said Prz.
You will also see QR codes, scan them with your phone and you will find videos with more information on the art and history of these 2 buildings.
The name of the project is called Be Part Of The Art. It is funded by a $ 60,000 grant from the Town Hall Pandemic Recovery Fund.
“I feel really proud. I also feel excited, ”Masi said.
Of a journey through time through a vehicle of the present.
And it all came together not only thanks to these artists and the city grant, but also thanks to the work of marketing agency Torque de Masi and the Building Owners and Managers Association of Chicago.
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