Jessica Alba steps down from Honest Company to pursue ‘new projects’
More than a decade after founding The Honest Company, Jessica Alba is leaving her role as creative director to “shift her creative energy to new projects.”
The personal care company announced the news in a press release Tuesday, adding that the “Good Luck Chuck” actor, 42, would remain on Honest’s board of directors.
Alba took to Instagram with “a grateful heart” to announce her departure and share some throwback photos.
“Building Honest has been a true labor of love. From the first concept book I presented to my friends in the Mommy and Me course, to ringing the Nasdaq bell with my family by my side – this journey has was the trip of a lifetime, one that only existed in my wildest dreams,” she wrote in the caption of the post.
She thanked her team “for allowing me to be the best version of myself” and clients for sending in stories and photos of their family’s milestones and other special moments.
Alba concluded, “Thank you for showing me that a girl with an unconventional background in business could help lead a movement for good.”
In the company’s press release, Alba said: “During my transition, I look forward to contributing to the success of the company in my role on the board of directors, while focusing on new projects and new passions. »
In 2016, her entrepreneurial efforts placed Alba on Forbes’ list of America’s Richest Self-Made Women and Richest American Entrepreneurs Under 40. Honest went public in 2021 and had an estimated value of $2 billion, according to Reuters.
According to Forbes, Honest was born in 2008, when Alba was pregnant with her first child with Cash Waren and had an allergic reaction to the laundry detergent she used to wash baby’s clothes.
The company has had its ups and downs over the past decade. In January 2017, Honest announced a voluntary recall of its organic baby powder due to possible contamination with microorganisms that can cause eye and skin infections.
A year earlier, the Wall Street Journal questioned the brand’s claim that it did not use the cleaning agent Sodium Lauryl Sulfate in laundry detergents, with Honest disputing the credibility of lab tests that the WSJ relied on this in its report.
Honest bills itself as “a personal care company dedicated to creating clean, sustainably designed products.”
Contributor: Mary Bowerman, USA TODAY Network
News Source : www.usatoday.com
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