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Hundred opener sets UK audience record for women’s cricket |  Cricket News


A record crowd of 7,395 filled the Kia Oval as the Oval Invincibles edged out the Manchester Originals in the highly anticipated tournament opener; Every game of The Hundred will be broadcast live on Sky Sports The Hundred as well as Sky Sports Mix

Last updated: 07/22/21 4:47 PM



Hundred opener sets UK audience record for women’s cricket |  Cricket News







4:06

Best of The Hundred opener as the Oval Invincibles beat the Manchester Originals

Best of The Hundred opener as the Oval Invincibles beat the Manchester Originals

The historic Hundred opener on Wednesday was the most watched women’s cricket match in UK history – international or domestic – drawing a peak audience of 1.95 million people.

The new England and Wales Cricket Board 100-ball tournament got off to a convincing start as the Oval Invincibles edged out Manchester Originals in the women’s competition, in a match broadcast simultaneously on Sky Sports and on BBC Two.

BBC coverage drew 1.6 million viewers at its peak, with another 180,000 live broadcasts via BBC Sport Online and iPlayer, with Sky – showing the match on its main event channel, Sky Sports Cricket and free on YouTube – constituting the rest.

Hundred opener sets UK audience record for women’s cricket |  Cricket News Hundred opener sets UK audience record for women’s cricket |  Cricket News

Invincibles vs originals

July 22, 2021, 6:00 p.m.

Live of

The Hundred General Manager Sanjay Patel said: “We couldn’t have asked for a better start for The Hundred – an exciting game that went to the wire, a brilliant atmosphere in the crowd with lots of families and children, and record numbers to watch at home.

“The Hundred is about opening the doors to cricket for everyone, and the response to last night’s game was remarkable. We know this is only the first game and there is still a lot of hard work. future.

“We are grateful to Sky for their long term support for English cricket and in particular The Hundred and we are delighted with the partnership with them and the BBC which is helping us reach a wider audience.”

A total of 7,395 people packed the Kia Oval in London, a record crowd for a stand-alone national match in professional women’s football, and positive audience numbers broke the record set by the third T20 international match against India last week.

An ECB statement said 35% of all viewers were female, an encouraging sign given the competition’s commitment to inclusiveness and diversity, with their data also suggesting that on launch day was the busiest ever for new ticket sales – over 11,000 were purchased within the 24-hour window.

Each of The Hundred matches will be broadcast live on Sky Sports Les Cent as well as on Sky Sports Mix, while all women’s matches and a significant number of men’s matches will be streamed live on the Sky Cricket YouTube channel.

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