Here’s what Black Friday sales tell us about the retail industry – and our top pick

Customers line up at the checkout counter of a Macy’s store during the Black Friday sales on November 25, 2022 in Jersey City, New Jersey.

Kena Betancur | Getty Images

The holiday shopping season got off to a good start this weekend, as online Black Friday sales beat expectations and started to build some much-needed momentum for the retail sector.

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