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Here’s the truth about Buffett’s shopping carnival for shareholders


Poster for Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska on April 29, 2022.

David A. Grogan | CNBC

Berkshire Hathaway’s pre-game shareholder meeting is nothing short of an extravaganza.

Thousands of Berkshire shareholders flocked to Omaha, Nebraska over the weekend for the annual meeting on Saturday. Before hearing from Warren Buffett and Charlie Munger, investors gathered in a sprawling convention center to explore exhibits showcasing the conglomerate’s holdings – toy trains mimicking BNSF’s railroad, Berkshire chocolate coins from See’s Candies at Brooks Buffett brand athleisure.

The so-called “Berkshire Bazaar of Bargains” is a tradition at the annual “Oracle of Omaha’s” event. Only those who have a shareholder title can participate and they can shop at a reduced price at the CenturyLink Center.

CNBC will host the exclusive live stream of the shareholder meeting on Saturday starting at 9:45 a.m. ET.

See the sweets

A display showing chocolate coins at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

Candies from See’s Candies drew a large crowd at “Woodstock for Capitalist”. Two hits of the day were the Berkshire Chocolate Pieces and Buffett’s favorite – the Chocolate Walnut Fudge.

The bookworm

Display for an almanac by Charles Munger, at the annual meeting of shareholders of Berkshire Hathaway in Omaha, Nebraska.

Yun Li | CNBC

Poor Charlie’s Almanack (the third edition of Munger’s book of advice) was on sale at The BookWorm, a chain of Berkshire-owned bookstores. Fans can also purchase a collection of Berkshire Hathaway letters to shareholders from 1965 to 2014.

The Geico gecko

Display showing the Gecko character for GEICO Insurance at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

Advertising icon Geico’s lizard was on hand to entertain shareholders. Buffett first bought shares in the auto insurer in 1996.

Buffett sneakers and socks

Display for Brooks showing Warren Buffett at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

Shoppers picked up Buffet brand sneakers, t-shirts and socks from the Brooks stand. The sportswear company is also hosting a 5k run with Berkshire in downtown Omaha on Sunday morning.

Jimmy Buffett’s Party Boat

A motorboat is displayed at Berkshire Hathaway’s annual shareholders meeting in Omaha, Nebraska.

Yun Li | CNBC

Shareholders could purchase a boat designed by singer Jimmy Buffett at the event for nearly $200,000 with a 10% discount. The boats, made by Berkshire subsidiary Forest River, are in production after 14 months of development with Buffett, 75.

The BNSF Rail Model

A display for the BNSF Railroad at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

Toy trains imitating Berkshire’s BNSF Railway, one of the largest freight railways in North America.

Duracell®

A display for Duracell at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

Shareholders lined up to get into battery maker Duracell’s truck with a Buffett dummy in the driver’s seat. Berkshire reached its agreement to buy Duracell from Procter & Gamble in February 2016.

pampered chef

A display showing Warren Buffett at Berkshire Hathaway’s annual shareholder meeting in Omaha, Nebraska.

Yun Li | CNBC

A cardboard cutout of Buffett in an apron greeted shareholders of kitchen tool company Pampered Chef.


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