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{You are guaranteed the point of setting up your online store and this is the time to select a website (or CMS). But you know this is not a decision to be taken lightly. The CMS you use must above all: Be simple to use and configure. Be practical to personalize. And of course, be reliable. Be optimized for SEO positioning. Offer various additional marketing functionalities. That’s why today we want to tell you about one of the most popular CMS of the moment: Shopify. In this article, we’ll explain: What Shopify is and what’s so special about it. The different prices it offers. Its possibilities and its technical problem compared to other software. But beware, it does not end there, as a bonus we will give you a series of tips to improve the SEO of this platform if you finally opt for the latter. Let’s go ! [ ]What is Shopify and why you should consider using it Unlike other e-commerce platforms, Shopify works as a SaaS (Software as a Service). This means that you do not have to set up anything on your computer to use it since it is located in the cloud. in addition, the platform undertakes to configure all the technical criteria of your store: the server, the payment gateway, the updates, etc. Thus, you will only have to take care of configuring it and attracting users. But beware, this comes at a price: to use Shopify, you will have to pay a monthly subscription. ✅ 1. How much does Shopify cost? At first, Shopify provides a 14-day free trial. But at the end of this period, you will have to subscribe to one of its paid plans to continue using it. Here are the three options available: Basic Shopify Plan ($ 29 / month): the easiest. It allows you to realize unlimited products and categories. Shopify Plan ($ 79 / month): In addition to the previous specifics, this plan offers the ability to design discount tags and performance reports. Advanced Shopify Plan ($ 299): For large businesses. If you have more than one external service provider, this plan will help you automatically calculate shipping costs with each. To this, you must also add the rate (between 2.4% and 1.8%, depending on the plan you have chosen) for each payment received by credit card. | 2. Benefits of Shopify The thought of paying for a CMS might put you off, but tell yourself that Shopify users have only been on the rise lately. there is a reason, right?

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