Disney Plus just experimented with its first livestream

Disney Plus is experimenting with live streams, devoting its premiere to Oscar nominations.

“We conducted a test of live streaming capabilities on Disney+ in the United States with this morning’s Oscar nominations,” the company said. The edge in a report. “We are pleased with the results and will continue to test as part of our ongoing, iterative approach to delivering the best user experiences to consumers.”

It was Disney’s first live test and was available to all Disney Plus subscribers in the United States, company spokeswoman Kristie Adler said. The edge. The company did not have any further details to share about the live stream going forward. News of Disney’s first livestream event was previously reported by Tech Crunch.

While Disney declined to offer more information on whether its streaming service would offer more live-streamed events outside of the Oscars, it makes sense that a company with sister streaming services live like Hulu and ESPN Plus are experimenting with live events.

The company said it was looking at “the possibilities” of what live-action content might look like for Disney Plus, adding that “our world-renowned content is a natural extension” of years of experience in the entertainment space. live content.


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