A new trend is emerging in the startup world and, for many, it couldn’t have happened too soon. Why are there so few women in leadership positions? Menopausal women are generally notorious for relinquishing leadership roles, for example. In the UK, menopause is responsible for around 14 million lost work days and 1 million premature career exits, according to research. Indeed, we have just reported on the new startup Peppy which is tackling this in the area of employee health.
Now Vira Health has raised £ 1.5million in seed funding from LocalGlobe and MMC Ventures. The round also included angel investors such as Megumi Ikeda (Hearst Ventures), Elvie’s Andrea Zitna, Sofia Bendz, Matt Robinson and Simon Lambert.
Founded in 2020 by Andrea Berchowitz and Rebecca Love, Vira Health offers personalized menopause care. Her first product, Stella, is a menopause relief app highlighting 12 week menopause treatment plans, content and virtual events such as yoga classes or a Q&A with a gynecologist. .
Andrea Berchowitz, Co-Founder of Vira Health, said: “Women’s health issues have always been under-studied and under-invested, and it remains so today. There is an opportunity to use technology to restore this balance by improving the collection and use of data on women in health care. This first round of seed funding is a step towards realizing our vision. “
Remus Brett, Investment Partner, LocalGlobe said: “Menopause is a major phase in a woman’s life and the current healthcare system struggles to provide the multidimensional, long-term support women need.
Alexia Arts, investor at MMC Ventures, said: “At MMC Ventures, healthcare is a key area of research and investment. We see enormous potential in capturing and leveraging information about data to reshape the way healthcare is practiced and delivered. This is particularly relevant in women’s health care where there is a well-documented gender data gap that needs to be addressed. ”
Prior to launching Vira Health, Berchowitz was an associate partner at McKinsey & Company, working in women’s health in the public and private sectors, and led Middle East operations for the Bill and Melinda Gates Foundation.