by: FrontOfficeSportsNexstar Multimedia Cable
(FrontOfficeSports) — Apple’s deal to broadcast live baseball games may pale in comparison to what’s to come: The tech giant is reportedly close to closing a deal for “NFL Sunday Ticket.”
The deal for the out-of-market streaming package is close to being done, according to Puck, with a source saying it’s already done. The announcement is delayed to better fit Apple’s timing, according to the insider.
- The deal could earn the NFL about $2.5 billion a year.
- Sources told Front Office Sports in March that Apple wanted to bundle “NFL Sunday Ticket”, mobile streaming rights and a stake in NFL Media.
- A deal could see Apple take up to 49% from NFL Media.
The NFL is also reportedly considering launching its own streaming service, which could offer out-of-market games for $5 a month.
Apple’s Big Moment
Apple announced its seven-year MLB deal worth $85 million annually at a product event in March. He might be looking to do the same for an NFL-related ad.
Its next such event is the Worldwide Developer Conference, scheduled for June 6-10.
A January report from investment firm Wedbush said Apple was preparing to spend billions of dollars on live sports to drive subscriptions to Apple TV+.