Anheuser-Busch will brew a Ukrainian beer in the United States

Beginning in May, Chernigivske will be brewed at Anheuser-Busch’s plant in Newark, New Jersey, and sold on draft in Los Angeles, New York, Chicago, Houston and Phoenix. Specific locations will be announced on a special website.
AB InBev said the initiative “aims to provide humanitarian assistance to people affected by the crisis in Ukraine.” In addition to beer sales, the company will donate at least $5 million to humanitarian aid organizations, including a nonprofit called CARE Ukraine Crisis Fund.
The Chernigivske brand celebrates the history, culture and people of Ukraine, according to one description, and has “subtly fruity notes” and a “moderately bitter finish”. The pale golden lager, part of AB InBev’s portfolio, is named after the hard-hit Ukrainian town of Chernihiv and has been brewed there since 1988.

The brewer has recently introduced the beer to other countries including the UK, Germany, Belgium, France and the Netherlands. The initiative is part of broader efforts to support Ukraine, which includes donating emergency drinking water and essential supplies to refugee relief areas. AB InBev has around 1,800 employees in the country and said it provided them with “essential support”.

Last week, AB InBev (BUD) announced that it will sell its stake in Russian joint venture AB InBev Efes, which will result in a $1.1 billion impairment charge in its first quarter results.
In March, AB InBev asked the majority shareholder of its Russian operations to “suspend the license for the production and sale” of Budweiser in the country. He added that he had lost “all financial benefits of joint venture operations,” according to an earlier statement.

— Reuters contributed to this report. This story has been updated to clarify the nature of AB InBev’s relationship with its Russian partner.


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