Amazon’s NFL Debut “Thursday Night Football” Draws 13 Million Viewers

Around 13 million people watched the first ‘Thursday Night Football’ regular season game to be available primarily on Prime Video streaming service, according to data from Nielsen.

Last week’s game, between the Los Angeles Chargers and the Kansas City Chiefs, was also shown on local television in both teams’ markets, and was available for free on Amazon Twitch streaming platform. Nielsen’s 13 million audience count includes those viewers, as well as people watching the game outside their homes – at sports bars, for example – and on NFL+, the League’s own streaming service. national football.


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